BOOK TRAILER VIDEOS AND SEARCH THE BOOK ?

12/2/2009

Hi Everyone...

What is your opinion on book trailer videos, do they
help promote a book or hurt it ? Also search through
the book, by doing this are you giving out too much
information to the public ?....

Cheers.....Joe..

One of my videos has been viewed around 2,500 times with no significant increase in sales. I have two books on the Google book programme, again with no extra sales from this. Mr. Planemaker's Flying Machine was serialised on radio with over thirteen hours of air time and produced very few new sales -- although it did produce some.

Books are bought for all kinds of reasons. I know you find LC hard to take at times, Joe, but she knows from experience that books need to be available on bookstore shelves to make substantial (over ten thousand) sales. There is an industry on the 'net that cannot survive without the hundreds of thousands of aspiring writers who are willing to pay for editorial work, printing, promotion and marketing of their books. The only real money being made is by these service providers.

Bottom line. It's not just what you write but who promotes what you write. Period. If it has the publisher with shelf space clout, the "face" or "name," and/or maybe the topic of the moment for which the public calls, there is a chance.

However, there are many authors who continue to write books that have smaller sales, but consistently have a following. That market grows over time sufficiently that several books in print may produce a reasonable career. Some, like lottery winners, hit a winner that gets the spokesperson, the sponsor or even the movie.

Talent abounds everywhere, on street corners and in churches, in book stores and in school choirs and bands and athletic fields. Recognition of that talent is dependent on many factors. Again, sponsorship of one form or another is critical. For authors, that seems to be the established leaders in the publishing world.