| | How to Have a Great Signing | |
| | Author | Message |
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cranceredman
Number of posts : 5 Registration date : 2008-03-20 Location : Detroit, MI
| | | | lin Five Star Member
Number of posts : 2753 Registration date : 2008-03-20 Location : Mexico
| Subject: Re: How to Have a Great Signing Sat Mar 29, 2008 5:16 pm | |
| Pretty good. The first one is MAJOR. All these eager authors sitting around wondering why nobody pays them any attention.
You sell more books at readings than signings unless you're too famous to need it.
Number 10 had me scratching my head, but it's probably not a bad idea IF people know their picture might appear on your site. |
| | | Pam Five Star Member
Number of posts : 1790 Registration date : 2008-02-01 Age : 58 Location : Edmonton, Alberta, Canada
| Subject: Re: How to Have a Great Signing Sat Mar 29, 2008 5:44 pm | |
| Not a bad list -- although collecting the emails you have to let them know they are being added to your hit list...I mean hot list of course. Another tip that I have used -- most signings are all about the author (yawn), make it something interesting about and focussed on your audience. Kick it up a notch! |
| | | Sue Five Star Member
Number of posts : 1216 Registration date : 2008-01-15
| | | | lin Five Star Member
Number of posts : 2753 Registration date : 2008-03-20 Location : Mexico
| Subject: Re: How to Have a Great Signing Sat Mar 29, 2008 9:05 pm | |
| I've found that topless car washes draw interest. :-)
People usually hear about these things in the newspaper book section or fliers from the bookstores.
Instead of, Joe Blow signs his new book, "Joe Blow And His Book", they could be reading, Joe Blow presents a reading in support of Hurricane Katrina Aids Dufor Victims. Or three edgy new poets read from their work and answer questions on the stupid tattoos. Or Right vs Left: two authors with opposing viewpoints in their new books square off.
And so forth.
The other solution is to show up with a car full of books where there is already a crowd, preferably one interested in your book. Street fairs, biker rallies, drive-by photo ops. |
| | | Sue Five Star Member
Number of posts : 1216 Registration date : 2008-01-15
| | | | Pam Five Star Member
Number of posts : 1790 Registration date : 2008-02-01 Age : 58 Location : Edmonton, Alberta, Canada
| Subject: Re: How to Have a Great Signing Sun Mar 30, 2008 7:57 am | |
| Sue, when I do my readings or signings, I try to find out what's the buzz. For example, when I first launched my book I did it at an independent book seller close to home. I had a friend introduce me to the owner, and told her about what I envisioned this event begin (not your average, that was for sure!). I invited everyone I knew (fill it with friends and family) as well as every newspaper, reporter, writing association member, publishing association executives, writer and teacher in the city. I spoke about the fact that in the previous 5 years, seven publishing houses had packed up and left the province because of steady decreases in funding for arts and culture, and what the impacts of that were. That got them a lot more excited than who I was as a writer and got them thinking about what it would mean not to have books available to people. It was a story much bigger than me, and then I told them about me too, of course, but not in the way I have seen many other writers do. They clapped and wrote about it in their newspapers and newsletters...and I think that for that one small moment, people were thinking and talking about more than just a book, more certainly than just my book, they were thinking about the value of books in our schools and neighbourhoods, about what those books mean how important it is to make sure that we promote and support arts and culture in any way that we can. Here in my new hometown I am doing the same thing. It's a little daunting, stick you neck out stuff, but it is so fun Sue. And...it sells books. |
| | | zadaconnaway Five Star Member
Number of posts : 4017 Registration date : 2008-01-16 Age : 76 Location : Washington, USA
| Subject: Re: How to Have a Great Signing Sun Mar 30, 2008 9:02 am | |
| Snagged your nanner, Pam. That is a great marketing strategy, too. I will have to see if I can come up with something along that line. I live so far out that I lose touch with the world, sometimes. In fact, quite often you guys are my world. |
| | | Pam Five Star Member
Number of posts : 1790 Registration date : 2008-02-01 Age : 58 Location : Edmonton, Alberta, Canada
| Subject: Re: How to Have a Great Signing Sun Mar 30, 2008 12:18 pm | |
| Welcome to the nanner Zada! I think that isolation is part of a writer's problem even when you live in a big city. I am enjoying the other benefits of small town life though, and just try to keep up with what's happening as you do - on the net - and through some strategic memberships. If I can help you work on a marketing strategy, just let me know! |
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