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Al Stevens
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Al Stevens

Number of posts : 1727
Registration date : 2010-05-11
Location : Florida

digital v print books Empty
PostSubject: digital v print books   digital v print books EmptyTue Feb 15, 2011 6:09 pm

My former acquisitions editor called today. She works for Pearson in NYC. (Prentice-Hall, Penguin Books, Addison-Wesley, etc.) It was a social call; we worked together for many years and for several publishers and we were getting caught up. Our imprint kept getting acquired, so we were with Henry Holt, IDG Books, Wiley, etc.

Debra told me something revealing. We've discussed this topic before on this board but up until now all we had was opinion and speculation.

She said that more than 50% of the books published now by Pearson are digital rather than print.

That is a significant revelation.
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http://alstevens.blogspot.com
LC
Five Star Member
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LC

Number of posts : 5044
Registration date : 2009-03-28

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PostSubject: Re: digital v print books   digital v print books EmptyTue Feb 15, 2011 7:11 pm

Pearson is mostly an educational publisher (exception being Penguin, of course). So she's saying that text and business materials are now more than half digital? I wonder if she's including Coursemart.
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Al Stevens
Five Star Member
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Al Stevens

Number of posts : 1727
Registration date : 2010-05-11
Location : Florida

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PostSubject: Re: digital v print books   digital v print books EmptyTue Feb 15, 2011 8:12 pm

I didn't ask for specific details. But I think she was saying Pearson across the board. When we talk again, I'll ask more questions.
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http://alstevens.blogspot.com
indiewordsmith



Number of posts : 3
Registration date : 2011-09-22
Age : 42

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PostSubject: Re: digital v print books   digital v print books EmptyThu Sep 22, 2011 2:02 pm

LC wrote:
Pearson is mostly an educational publisher (exception being Penguin, of course). So she's saying that text and business materials are now more than half digital? I wonder if she's including Coursemart.



Right, I learned the same too. They are focused on education/learning materials(?). This I have to verify.

Anyway, this is great news. All the best in this endeavor of yours.
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http://www.biography-publishing.com/
LC
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LC

Number of posts : 5044
Registration date : 2009-03-28

digital v print books Empty
PostSubject: Re: digital v print books   digital v print books EmptySat Sep 24, 2011 1:44 pm

Indiewordsmith: what do you have to verify? That Pearson is big into digital? Or educational materials?

They recently published a textbook of mine, and it's already on Coursesmart and even the Nook. I was surprised at this, especially the Nook. Why the rush to undercut the paper price? Cengage never digitized my textbook with them, and its sales are holding steady four years later.
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